Digital Designer

This is a hybrid role based out of our HQ in Carlsbad, CA. In-office expectation is 3 days a week.

We know from experience that the effects of an active life spent outdoors are profound and can be both the springboard and the foundation for a greater and lasting sense of well-being. At prAna, we are committed to making products that help get you out there.

We believe in Nature’s power to better humanity and in humanity’s responsibility to do better by nature. Whether it’s going for a hike at sunrise or taking a walk at sunset, practicing yoga at the beach, or building a campfire after a day of surfing. Looking out from a rock you’ve just climbed or looking down from the wall you’ve just mastered. We believe the most important step you take on your journey to well-being is the one that takes you beyond your doorstep.

About The Position

With a deep understanding of prAna's brand, The Digital Designer is a key member of the creative team, who works closely with the Web Designers, Graphic Designers, Brand, and Performance Marketing, and Art Directors to create and support all digital and web-based creative for prAna’s direct-to-consumer channel. The Digital Designer is responsible for creating assets for all site and digital marketing efforts, including digital ads, email, and social media. The Digital Designer will carry out projects as directed by senior designers and Art Directors, with high attention to detail and accuracy, in an aesthetic that aligns with the prAna brand.

How You’ll Make a Difference

• Create digital assets needed for site and Digital Marketing efforts (various imagery/icons/buttons, email, banner ads)
• Multitask and execute multiple small & mid-sized projects.
• Understand and troubleshoot brand elements as they relate to digital design.
• Accurately follow briefs and execute design projects, paying close attention to details.
• Assist with the formatting of the blog and social posts – both ad-hoc and templates
• Proactively seek necessary information on project requirements to ensure clarity and alignment on timelines, deliverables, stakeholders, and hand-offs.
• Work collaboratively & iteratively with Art Directors, designers, and developers, to execute and deliver a flawless end product.
• Maintain best practices for web, digital design, and user experience design.

YOU ARE

• Creative and can execute strong ideas and elevate the design aesthetic of prAna
• An outdoor, active, climbing, yoga, swim, surf or other customer driven enthusiast.
• Able to work autonomously and cross-functionally with ease.
• Agile and can work in a fast paced environment adhering to plans and adapting quickly to change.

YOU HAVE

• Bachelor’s Degree in Design or Front-End Development, or an equal combination of experience and education.
• 3-5 years working experience as a Web Designer
• Must be highly proficient with current versions of Adobe Creative Suite and Sketch.
• User Interface Design – User analysis, Information architecture, Usability evaluation and testing, graphical interface design
• HTML expertise
• Best practices for creating and optimizing web graphics
• Understanding of JavaScript framework functionalities (jQuery)
• Strong CSS skills
• Familiarity with Adobe AEM preferred.

Salary Range: $59,300 - $91,900

We create versatile, stylish, and sustainable clothing and accessories that you can wear during every activity, every adventure, every day. How do we know? Because we base our designs on our own experiences. You see we’re more than makers, we’re doers—yogis, climbers, and world travelers—and we use our knowledge to make adventurous, free-spirited clothes that look good and play hard.

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.

Columbia Sportswear is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.