Company:
IDIQ
Location: Temecula
Closing Date: 03/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Job Description
IDIQ is seeking a highly skilled and experienced Sr. Web Analyst with a strong background in leveraging web data to inform business decisions. The ideal candidate will have 5 or more years of direct experience working with tools such as Heap, Google Analytics, Adobe Analytics, Mixpanel, or Amplitude, and a proven track record of using web data to optimize the customer experience and business outcomes. The primary focus of this role will be on analyzing user behavior and journeys, product performance, and other website metrics along with customer data to support the strategic goals of our organization. We are looking for someone that consistently delivers impactful and quality results, is detail-oriented, proactive, and a quick learner.
Duties may include but are not limited to the following:
Web Analytics: Manage and oversee web analytics implementation across the organization. Monitor and report on metrics such as website traffic, conversion rates, user engagement and behavior. Use web analytics tools, along with customer data, to identify trends and areas for optimization.
Data Collection and Tagging: Oversee the implementation and management of data tagging strategies using tools like Google Tag Manager or Ensighten. Ensure accurate tracking and data collection across digital platforms and troubleshoot data discrepancies when needed.
A/B Testing: Design: Participate in ideation, design, execution, and analysis of A/B tests to optimize website elements and improve user experience and conversion rates.
Data Management and Analysis: Extract, clean, and analyze large datasets using tools like SQL and BigQuery. Develop custom reports and dashboards in Looker Studio to track key performance indicators (KPIs) and present findings and recommendations to stakeholders.
Collaboration: Work closely with cross-functional teams, including product managers, developers, and marketers, to ensure data alignment and support strategic initiatives.
Performs other job-related duties and responsibilities as may be assigned from time to time.
IDIQ is seeking a highly skilled and experienced Sr. Web Analyst with a strong background in leveraging web data to inform business decisions. The ideal candidate will have 5 or more years of direct experience working with tools such as Heap, Google Analytics, Adobe Analytics, Mixpanel, or Amplitude, and a proven track record of using web data to optimize the customer experience and business outcomes. The primary focus of this role will be on analyzing user behavior and journeys, product performance, and other website metrics along with customer data to support the strategic goals of our organization. We are looking for someone that consistently delivers impactful and quality results, is detail-oriented, proactive, and a quick learner.
Duties may include but are not limited to the following:
Web Analytics: Manage and oversee web analytics implementation across the organization. Monitor and report on metrics such as website traffic, conversion rates, user engagement and behavior. Use web analytics tools, along with customer data, to identify trends and areas for optimization.
Data Collection and Tagging: Oversee the implementation and management of data tagging strategies using tools like Google Tag Manager or Ensighten. Ensure accurate tracking and data collection across digital platforms and troubleshoot data discrepancies when needed.
A/B Testing: Design: Participate in ideation, design, execution, and analysis of A/B tests to optimize website elements and improve user experience and conversion rates.
Data Management and Analysis: Extract, clean, and analyze large datasets using tools like SQL and BigQuery. Develop custom reports and dashboards in Looker Studio to track key performance indicators (KPIs) and present findings and recommendations to stakeholders.
Collaboration: Work closely with cross-functional teams, including product managers, developers, and marketers, to ensure data alignment and support strategic initiatives.
Performs other job-related duties and responsibilities as may be assigned from time to time.
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