Digital Analyst - Adobe Analytics

Company:  Delta Dental of California
Location: San Francisco
Closing Date: 08/11/2024
Salary: £150 - £200 Per Annum
Hours: Full Time
Type: Permanent
Job Requirements / Description
JOB DESCRIPTION

Unlock Insights, Shape Experiences - Become a Data Analyst for Adobe Analytics!

As our Adobe Analytics Digital Analyst, you'll dive deep into both qualitative and quantitative data to uncover actionable insights that enhance the digital experiences of our Patient and Provider portals.

Your role goes beyond tracking data - you'll reveal the "why" behind every interaction, identifying patterns in customer behavior to inform decisions on content and product optimization. You'll track customer journeys, evaluate content effectiveness, and drive improvements in self-service capabilities to enhance digital outcomes.

By analyzing the entire customer journey, you'll identify behaviors across all touchpoints. Through attribution, anomaly detection, and cohort analysis, you'll help maximize the impact of our marketing efforts.

If you're skilled in digging deep into data to extract valuable insights and deliver actionable recommendations that drive business success, we want to hear from you!

RESPONSIBILITIES

  1. Collaborate with the Experiences Product Portfolio team to develop and deliver key metrics, trends, and scorecards, providing stakeholders with insights on the performance of our digital portals.
  2. Ensure a robust and accurate foundation for digital analytics tracking.
  3. Synthesize insights from quantitative and qualitative data; leverage contextual feedback to inform the product strategy and feature prioritization.
  4. Identify the root of collaborators' data analytics needs and partner to establish informative measures and actionable insights.
  5. Gather and analyze data to support the digital ecosystem and tools.
  6. Develop dashboards and reports to provide a clear view of product performance and health based on web analytics and user feedback.
  7. Monitor and diagnose data from Adobe Analytics, addressing any anomalies and making improvement recommendations.
  8. Connect qualitative and quantitative data to produce actionable insights.
  9. Collaboratively support A|B testing strategies and implement A|B tests measures.
  10. Manage report requests from business partners and communicate status, deadlines, and deliverables.


QUALIFICATIONS

  1. 3+ years in a quantitative analyst role with a Bachelor's degree.
  2. Current hands-on experience with Adobe Analytics Workspace, Tools, and Components.
  3. Familiarity with Adobe Analytics debugging tools (e.g., Adobe Debugger, browser developer tools, Charles).
  4. Working knowledge of Admin Console (Analytics Reports Suite and Experience Cloud).
  5. Understanding of Adobe Launch fundamentals.
  6. Experience with Adobe Analytics data collection, storage, and processing.
  7. Proficiency in Adobe Analytics variables (props, eVars, events etc.)
  8. Familiarity with single-page applications (SPAs), mobile services, and basic website mechanics.
  9. Experience with data export options (Data Feeds, Data Warehouse extract).


ADDITIONAL INFORMATION

Behind the smile! We are dedicated to safeguarding the health and financial stability of our employees and their loved ones. This commitment extends beyond the workplace to foster personal growth and holistic wellbeing. Our life-changing rewards package includes:

  • Competitive base and incentive pay
  • 401(k) with robust matching and non-matching contributions
  • Rich medical & pharmacy benefits
  • 100% employer-paid dental and vision benefits
  • Holistic wellbeing program with deep financial incentives
  • Generous paid time off plus 12 paid holidays and your birthday off
  • Culture of growth and learning: career development; tuition reimbursement; recognition program
  • Family support: adoption assistance, fertility treatment, child, elder & pet care assistance
  • Social responsibility and volunteer opportunities
  • Employee discount program

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Please note, Delta Dental will not sponsor applicants for work visas for this position.

ABOUT THE TEAM

At Delta Dental, we're behind millions of smiles and counting. For over 68 years, we've served our communities by increasing access to affordable, quality care - but that commitment to care extends beyond the people we serve, to the dedicated employees who make those smiles genuine. We've come this far by building equitable programs that offer opportunities for advancement, create meaningful connections and improve the lives of our employees and their families. Because we know that when we take exceptional care of each other, we can make a positive impact for all.

We champion an inspirational workplace through our commitment to trust, service, excellence and innovation. Joining us means working for a company that offers stability and balance, opportunities for leadership at all levels, and a work environment focused on teamwork and camaraderie.

Delta Dental is an equal opportunity employer. We are committed to building and maintaining a diverse and inclusive workplace for all employees. Applicants will not be discriminated against because of race, color, religion, creed, national origin, ancestry, citizenship status, sex (including pregnancy), sexual orientation, gender or identity expression, age, disability, marital status, medical status, veteran status or any other status protected under federal, state, or local law.#J-18808-Ljbffr
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Delta Dental of California
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