Adobe Consultant

Title: Senior Adobe Consultant

Location: San Jose, California OR Austin, Texas

Type: Full-time, Permanent

Department: Digital

Summary:

The Senior Adobe Marketing Consultant will leverage expertise in Adobe solutions to optimize marketing strategies, improve operations, and provide hands-on support. You will consult on best practices, streamline processes, and maximize the use of Adobe tools, aligning with business objectives.

Key Responsibilities:

• MarTech Strategy & Integration:
• Configure, customize, and integrate Adobe solutions with other marketing platforms to meet specific business needs.
• Marketing Operations Optimization:
• Streamline marketing workflows, develop automation processes (campaign management, lead nurturing, segmentation), and recommend improvements.
• Data Analysis & Reporting:
• Use Adobe Analytics to track performance, derive insights, and create actionable reports and dashboards.
• Consulting & Training:
• Provide guidance on Adobe solutions, conduct training sessions, and develop documentation to support effective tool usage.
• Project Management:
• Oversee and execute Adobe solution projects from planning to post-implementation, collaborating with IT and marketing teams.
• Strategic Consultation:
• Advise on Adobe Experience Cloud products, including Analytics, Target, Campaign, and Experience Manager, to support marketing strategies.
• Technical Expertise:
• Build and manage queries, develop XDM schemas, support data integration, and leverage Adobe tools for segmentation and personalization.

Qualifications & Skills:

• Bachelor’s degree in Marketing, Business, IT, or a related field.
• 10+ years in marketing consulting or operations, with a focus on Adobe solutions.
• Proficiency in Adobe Experience Cloud (Analytics, Target, Campaign, AEM).
• Strong understanding of data schemas, APIs, and integration processes.
• Analytical, problem-solving skills, and experience managing multiple projects.