Wolcott Architecture is seeking a talented Graphic Designer & Marketing Coordinator with creative problem-solving skills and a keen attention to detail. The ideal candidate will be an excellent communicator, very organized and possess a desire to learn the overall business of architecture and of the company.
The Graphic Designer & Marketing Coordinator at Wolcott is a multi-faceted role involving graphic design and marketing coordination. The role is responsible for providing a creative vision and developing the conceptual design for a wide variety of the branded environment, graphics, signage, and wayfinding of client projects, and works closely with design teams to provide overall scope of a branding, graphics, signage, or wayfinding project. The Graphic Designer also contributes to the design and production of Wolcott branded content and marketing materials while building and maintaining marketing strategies to meet agreed-upon company objectives.
Typical Design Duties:
- Work on and with fast-paced interdisciplinary teams of architects and interior designers to develop and deliver environmental graphics, branding, wayfinding, or signage scope either as stand-alone projects or in conjunction with active interiors or architectural projects.
- In collaboration with Design Leads, develop creative briefs based on ideas established in brainstorming sessions that include direction, schedules, and expected deliverables for the creative team.
- Review copy for final approval and facilitate approvals from the executive team.
- Be embedded on projects with the design teams, provide meaningful contributions for graphics direction that aligns with the overall objective of the space.
- Understand legal issues regarding use of artwork; manage the process and speak to non-disclosure agreements with staff and clients.
- Provide environmental graphic packages in collaboration with Team Leads and firm Principals.
- Interact with vendors on how items are built and provide recommendations on costs vs. value adds, based on the client’s priorities.
- Lead all graphic related meetings – both internal and external (with clients).
Typical Marketing Duties:
- Produce pitch decks and RFP responses with direction from designers and contribute to the creative vision and intention of each piece.
- Strategize and organize social media campaigns and marketing collateral. Expand the current collateral and activities to better engage with potential clients.
- Design and produce eblasts, website updates, social media and blog content and internal, branded pieces.
- As the “voice” of the marketing team, lead all weekly marketing and planning meetings.
- Lead marketing communications, oversee local PR and branding initiatives.
- Organize and build key client presentations.
Qualifications:
- Minimum 4-6 years’ experience in Environmental Graphic Design, Signage, and Wayfinding.
- Bachelor’s degree in graphic design preferred.
- Exceptional design sense with the ability to integrate messaging, color, imagery, and typography into three-dimensional built environments.
- Strong wayfinding planning experience including conducting research, building user-profiles, developing wayfinding strategies, and documenting design solutions.
- Excellent communication skills and experience as the main point of contact for clients, vendors, consultants, and project teams.
- Proven leadership skills and a talent for providing effective feedback and direction.
- Notably creative with a desire to merge knowledge and experience with business and art.
- Flexibility to work both collaboratively and independently on projects of all scales and types
- Proficiency in the latest design software including Adobe Creative Suite and CADTools. Knowledge of Video Production, Video Editing, photography, ACAD, Revit, Sketch Up or 3D programs a plus.
Salary Range
$60K to $80K/yr